Last reviewed Sep 6, 2026
Each finding in Scan shows a confidence level: High, Medium, or Low. This reflects how sure Scan is that the finding represents a real, distinct campaign, not how important the campaign is.
- High — Strong, consistent signals across multiple sources point to one clear campaign.
- Medium — The signals are suggestive but incomplete or somewhat inconsistent.
- Low — Scan found a weak or partial signal and isn't confident this is a distinct campaign.
How to use confidence when reviewing
High versus Medium and Low
High-confidence findings are usually safe to confirm quickly. Medium and Low confidence findings are worth a closer look before confirming, since they're more likely to be noise, a duplicate, or something already retired.