LAUNCH
Pricing hypothesis

Start with proof. Pay when Launch becomes part of the workflow.

The free Radar Scan is the product demo and acquisition loop. Pro is designed for the 3–30 person marketing team that has enough launch complexity to hurt but still expects self-service software.

Free
$0
forever

See what Launch can learn before creating an account.

1 company
Free Radar Scan
Basic Mission discovery
Golden pages and public Signals
Shareable readiness report
Run free Radar Scan
Pro
Core plan
$199
company / month

For a marketing team that needs a control plane without enterprise implementation.

3 users included
Continuous Watch observations
Launch Preflight
Core read-only integrations
Approval-ready Flight Plans
Flight Log and marketing diffs
Start with a free scan
Growth / Team
Custom
based on usage

For larger teams, agencies, and companies coordinating more Missions and client workspaces.

Higher Mission volume
Advanced integrations
Analytics and Mission Memory
Multiple workspaces
Agency / client controls
Priority support
Validate fit with Radar
Enterprise
Custom
annual

For companies that need procurement, identity, controls, and custom deployment requirements.

SSO
Compliance controls
Audit logs
Custom integrations
Advanced permissioning
Enterprise procurement
Start with Radar

Additional Pro users: $49/user/month

Three users are included in Pro. Seat expansion should follow collaboration value: reviewers, approvers, analysts, and agency partners joining the Mission.

Crew expands with the workflow
Product note

v0.9 presents the pricing and upgrade architecture, but Stripe subscription billing is not yet connected. The product should continue to show public value before introducing payment.